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#1
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![]() ""According to NBC, more people watched the 2010 Derby broadcast than any Derby since 1989, with 16.5 million viewers. In 2010, both Churchill and NBC attempted to position the broadcast to attract more women viewers and non-racing fans by focusing on Kentucky culture and the celebrities that typically attend the Derby."
Oh boy. More rich women in hats. I was wondering why they never hunted me down in the infield for an interview. “We’re excited to extend our relationship with the Derby and our business partnership with Churchill Downs, a partnership that is one of the finest examples of two organizations coming together to build an event,” said Dick Ebersol, the chairman of NBC Universal Sports and Olympics, in a statement. "Build an event." That's insulting.
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Do I think Charity can win? Well, I am walking around in yesterday's suit. Last edited by Thunder Gulch : 10-07-2010 at 08:07 PM. |
#2
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#3
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![]() The Derby is watched by the most people in a long time this year... how can that be a bad thing? I know I've posted about this before, but we as core horse racing fans and handicappers cannot look at the major horse racing broadcasts (even, to some extent, the Breeders' Cup) as extensions of a simulcast signal. Totally different audience. Which is why, in my opinion on a different topic, the funky camera angles are okay... most people we are trying to reach in those broadcasts likes them. The rest of the core horse racing fans are not going to not watch or quit the game because of a blimp view on the far turn.
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#4
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![]() Derby was watched by the most people in a long time because it poured down rain the greater Louisville area. I don't think that's a coincidence.
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The world's foremost expert on virtually everything on the Redskins 2010 season: "Im going to go out on a limb here. I say they make the playoffs." |
#5
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![]() You're overestimating the power of the weather in the greater Louisville area and what impact it has on national TV ratings.
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#6
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![]() Really? I'd love to see the ratings in the parts of the country - including Louisville - where it rained on Derby day last year compared to places where it didn't. I think you're overestimating the power of celebrity stories and Donna Brothers in drawing Joe Schmoe to his television set to watch a horse race.
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The world's foremost expert on virtually everything on the Redskins 2010 season: "Im going to go out on a limb here. I say they make the playoffs." |
#7
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![]() My points above.
1. Showing celebs is fine, but it won't bring one single new fan to the game. I need more evidence before I declare it increases ratings. 2. The Derby was an "Event" long before Ebersol and his buddies showed up to "Build" it.
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Do I think Charity can win? Well, I am walking around in yesterday's suit. |
#8
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