Decades ago here in the Albany NY area one of the supermarkets had a game tied to racing. You got a ticket with every receipt with a race # and a horse #. Every Saturday (I think) they would show a series of races (I think from Tropical Park) and you tuned into see if you won. The races in question were old races, not current and effectively the horses were the moral equivalent of ping pong balls in the lottery.
I have long thought that encouraging a "lottery" for racing is a good idea. Have you ever taken a non racing friend to a track? They don't really get the PP's or understand how you might project a future effort from them, but they bet on a name or a color or a jockey and have a great time.
Why not promote something like the .10 super as a lottery. If people could buy a superfecta ticket at a convenience store on the way home and have a reason to watch a horse race as soon as they get home what harm is done? Sure, not everyone is going to evolve into a fan or regular bettor, but some might. Back to the prior example, if you bring different friends to the track eventually one or two might actually want to learn to read the pp's? Maybe a couple take an interest. If the same % of "lottery" style players want to get more involved, racing could grow.
The biggest issue with this example is that states wouldn't allow selling of racing tickets like lotto tickets in direct competition with their beloved lotteries.
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RIP Monroe.
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