Quote:
Originally Posted by Kasept
Not sure if Joey heard Steve Crist on ATR Wednesday in regards to this topic... All the relevant points brought up here were featured in Crist's thoughts, including the 'what can be added to the coverage as a hook' to make the broadcast compelling. And Doug and Coach have it. The viewer needs a stake in the outcome. And as suggested, there's ways to do it.
Callers to ATR regularly wax nostalgic about the regional grocery chain horse racing TV game that had viewers watching previously run races on tape that generated prizes based on the game tickets they accrued at the market. People are STILL talking about it 40 years later! WTF? Doesn't that say everything we need to know?
There are variations on this theme -- fantasy racing as Doug & Coach allude to -- that are very viable and marketable to the sponsors needed to make this work. I was broaching this subject with Satish as well Wednesday. It needs exploration and trial. The sport has nothing to lose...
|
Definitely a great concept, most of us will never be a horse, even fewer get to be a jockey or trainer. The best chance we have to be involved is to gamble but a real stake (or even a fantasy stake) that actually pays off is the most attractive option and owning outright is too much. Someone had mentioned the TV pick-4 which is a great idea, at my Derby party I buy 20 $2 win tickets, with this simple move everyone is interested immediately. I turned my annual Haskell picnic from 6 gamblers drinking and eating burgers into over 50 people (all wagering) most of whom would call me to revisit the track again. I have moved away but they still have the party. Just a small stake and a little taste of action can be enough for most.