Since "Yum!" is not the name of the stores we all know (KFC, Long John Silver's etc) I am not sure what good is served, honestly. I had no idea the name of the parent company of those stores before the Derby deal. I DO however agree that if my company "Linny's Wingnuts" decides to sponsor a race, I want it to be called the "Linny's Wingnuts Fourstardave Handicap" everytime it is mentioned.
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RIP Monroe.
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