Quote:
Originally Posted by joeydb
Loved this part:
The most popular form of sports gambling today is fantasy football. Were I in charge of marketing horse racing, I’d run ads on cable sports networks throughout the NFL season with a message along the lines of “when you get bored with that kids game, try a REAL mental challenge. Plus, we offer nine or ten games a day instead of one a week.
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I did a Fantasy Football draft a few years ago.
The people who do them are tailor-made for horse racing. They virtually all carry laptops around with them. They're all opinionated and obsessed with stats. They're all sports news junkies who stay up to date on injuries and are aware of coaching changes, coordinator changes, new schemes, etc.
Most of these guys also like to gamble.
The leadership in horse racing is too dumb to see the crossover potential.
Talk about 'Fantasy' anything and it gets laughed at. They think those people are all a joke...playing a "kids game" as you called it.